ZOOB! by Infinitoy

Check out Softimals
Be sure to check out Softimals too.

What is ZOOB?

ZOOB is an award-winning building set with a difference—the pieces move after you put them together. So you can play with your creations, instead of just looking at them. Although we provide instructions and suggestions for models to build, we think the best part of playing with ZOOB is exploring, inventing, and discovering how you can build what you want to build (if you’d like to see what others have built, please visit the ZOOB Gallery).


ZOOB has 5 pieces that snap together 20 ways, so you won’t need any special pieces to build anything that you want to build. Because it’s so easy to use and so versatile, we think it’s the best open-ended building system on the market (of course we do!). If you'd like to start with a few basic connections, please click here.

Where Does ZOOB Come From?

ZOOB’s shape is inspired by the nucleotides (the basic structural units of nucleic acids) that make up DNA. Based on the way things connect, move and transform in nature, ZOOB captures dynamic movement, unlike traditional “stacking” or “hub & spoke” construction sets.

Using Your Imagination is a Snap
(and a Click and a Pop!)

There are as many ways to have fun as there are ways to learn from ZOOB, and it’s this integration of learning and play that makes it so appealing in today’s toy market. Like crayons or clay, ZOOB allows kids (and adults) to learn, explore and create using their imaginations. And if they can imagine it, ZOOB can help animate it . . . from dinosaurs to DNA strands, from animals to aliens.


Watch ZOOB Move!

Back to the top...